For AI agents: a documentation index is available at /llms.txt
Free Chrome extension
Local SEO: audit any Google Business Profile
Local SEO is a free Chrome extension that audits a Google Business Profile against 39 checks and shows where the business ranks in Google Maps. It runs in your browser and sends nothing to WorkPods.
- Free
- Open source
- No account
- No tracking
What the audit covers
Every check passes, fails or is marked not tested, always with the reason, and every failure has a severity.
- The profile Basics, categories, description, attributes and photos.
- Activity Reviews, owner replies and posts.
- Website and trust Whether the site matches the profile, and signs like keyword stuffing or duplicate listings.
- Hidden details Secondary categories, the place ID, CID and a review link, each one click to copy.
Local scan
Type a search such as "dentist austin tx" and the panel lists every business in it with its rating, review count and distance.
Rankings
A grid of up to 5 by 5 points runs free in your browser. With your own DataForSEO key it goes up to 13 by 13.
Reviews
With your own DataForSEO key it reads the full review and post history, beyond what Maps shows on the page.
Coding agents
Add the server to Claude Code, then turn on Agent connection in the extension and enter the code that npx -y @workpods/local-seo pair prints:
claude mcp add local-seo -- npx -y @workpods/local-seo mcp
Also in the panel
- Website Checks the business's own site for its name, address and phone, LocalBusiness schema, click-to-call, hours and a map.
- AI answers Asks ChatGPT, Gemini, Perplexity and Google AI Mode what a local buyer asks, and shows which businesses each one names.
- Drafts With your own model key, drafts a description, posts and review replies for you to edit.
Free and private
- Free The audit, local scans, rankings up to 5 by 5 and review analysis.
- Your keys, your bill Paid data uses your own keys, encrypted on your device, under a monthly cap you set.
- No tracking No WorkPods server, no account and no analytics.
Questions
Questions buyers ask
Do I need to own the business?
No. Local SEO reads what Google Maps shows you, so you can audit any business you can open in Maps, including competitors.
Why do I see only a few reviews?
Signed out of Google, Maps shows a limited view with about five reviews and no posts. Sign in to any Google account in the same browser and audit again.
Does it work in other languages?
Not yet. It reads Google Maps in English, and offers to reopen a page in English when it isn't.
Is Local SEO made by Google?
No. It's an independent tool made by WorkPods, not affiliated with or endorsed by Google.
Are the businesses in the screenshots real?
No. The screenshots use the extension's demo mode, so the names, addresses and reviews are invented.